Our Story  

CountryPet Naturals pet foods and treats are crafted in New Zealand, where nature and natural are the norm! 

CountryPet Naturals has been delighting pets (and pet parents) in the US since 1998. We are a US company based in Florida, with very strong New Zealand roots! 

From the onset, CountryPet Naturals core products have been frozen food provided either directly to consumers or in retail stores initially in California. In the past 2 years the product range has expanded to include raw freeze-dried treats, and a canned range Concurrently geographic availability in retail grocery stores has expanded to be across the nation.    

Ownership

Since 2022, CountryPet Naturals has been owned by Craig Park, who was born and raised in New Zealand. Craig has extensive experience in the food industry and is passionate about nutrition. After graduating as a biochemist with a nutrition major, he worked globally in multinational companies in all facets of the food industry, from research and development through to sales management and executive leadership. Then entrepreneurship came calling! Since 2015, Craig has been directly involved in the pet food sector. And form 2017, he has called Florida his home. Craig's young sons are directly involved in the business making this a family operation! 

What We Do 

We nourishes and enhance pets lives. So they can thrive. And when our pets thrive, we thrive. And when we all thrive, the world is a better place.

We see food as the key foundation of pet health. By crafting our products in New Zealand - where nature and natural are the norm - we provide pets with the best possible nutrition from one of the most pure, unadulterated food chains in the world.  

Why New Zealand? Why do we bother importing these foods from so far away? Because they are that phenomenally good for your pets. New Zealand has always been nature and natural, and always will be.  

Our Pillars

We have 4 bedrock pillars to our business:

1. Nutritional quality is crucial for our pets’ health, well-being and vitality
2. Meat sourcing and meat content are crucial to Nutritional Quality
3. Natural products are best for our pets
4. We proudly stand behind our products

Our Mission

         Delight Pets with Food Products to provide Vitality, Health and Quality of Life.  

Our Vision

          A World where Pets and their Pet Parents are Happy, Healthy and Vital. 

Our Values

          Integrity, Commitment, Health, Vitality and Sustainability   

Our "Why?" (Why we do what we do) 

         To Nourish and Enrich Pets Lives